Insights
Business valuation, explained properly
Methodology, market multiples and exit planning — the same thinking behind every Utopia Value report, written in plain language.
Fundamentals · Featured
How to Value a Small Business: A Step-by-Step Guide
A practical walkthrough of valuing a small business — normalising earnings, choosing methods, applying multiples and building a defensible valuation range.
14 July 2026 · 9 min read
All articles
Fundamentals
EBITDA vs SDE: Which Earnings Figure Should You Value?
EBITDA and SDE measure different things and attract different multiples. Learn which applies to your business and how to avoid double counting owner pay.
2 July 2026 · 7 min read
Market data
Business Valuation Multiples by Industry: What Drives the Range
Typical EBITDA and revenue multiples across industries, and the business characteristics that move you to the top or bottom of the range.
20 June 2026 · 8 min read
Methods
Discounted Cash Flow Explained for Business Owners
How DCF valuation works in plain language: forecasting free cash flow, choosing a discount rate, terminal value, and where the method goes wrong.
5 June 2026 · 8 min read
Methods
Asset-Based Valuation: Book Value, Liquidation and Replacement Cost
When the balance sheet sets the floor on value — net asset value, orderly liquidation value and replacement cost, and how each is applied.
22 May 2026 · 6 min read
Exit planning
12 Ways to Increase Business Value Before You Sell
Practical, evidence-backed changes that lift the multiple a buyer will pay — usually worth more than another year of revenue growth.
8 May 2026 · 8 min read
Selling
What Buyers Actually Check in Due Diligence
The due diligence checklist buyers work through, and the findings that most often trigger a price reduction or a failed deal.
24 April 2026 · 7 min read
Global
Business Valuation Across Countries: What Changes and What Doesn't
Valuation principles are global, but tax, currency, country risk and market depth change the inputs. How to value a business anywhere credibly.
10 April 2026 · 7 min read